Program Archives: 2002-2003
President: Becky Clark, Brookings Institution
Press
(1) National Book Festival Preview
(2) Freelancers From Both Sides Now:
Publishers, Packagers, and Independent Contractors
Date: September 18,
2002
Location: Brookings
Presenter:
John Cole, Director, Center for the Book, Library of Congress
Don't Move My Cheese! How to Sell
Books When Your Books Aren't Bestsellers
Date: January 28, 2003
Location: Carnegie Endowment
Presenters:
Brett Kitchen, Director of Marketing, Institute for International Economics
Brenda Carter, Director of College Publishing, CQ Press
Becky Clark, Brookings Institution Press
Evolution of a Book Cover
Date: February 20, 2003
Location: EEI
Communications
Presenters:
Christine Dunn, Marketing Director, Island Press
Debra Naylor, Designer, Naylor Design
Danny Gainsburg, Manager, Politics & Prose Bookstore
Peer Review
Date: May 13, 2003
Location: CQ Press
Presenters:
Bernadette Capelle, American Society of Civil Engineers
Don Reisman, Director of Publications, RFF Press (Resources for the Future)
Mary Carpenter, Acquisitions Editor, Rowman & Littlefield
Annual Book Design and Effectiveness
Awards
Date: June 5, 2003
Location: CSIS
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